There’s no shortage of brands jumping on the Queen’s Diamond Jubilee bandwagon. From Jubilee themed spaghetti to beer, at Marketing Week they’ve collected a host of brands looking to exploit the patriotic frenzy that is expected to envelope the nation this weekend....
Tracking the competition is a tough job. Similarweb’s 10-step guide shows you how to do it quickly so you can take on the competition. You’ll learn how to: Track the industry leaders to see how they’re staying on top Create a head-to-head comparison of...
How to Convert More Leads Into Customers 80% of leads never convert to sales, mainly due to a lack of streamlined nurturing strategies and tactics. However, companies that excel at lead nurturing generate 50% more sales-ready leads at 33% less cost — how’s that for a...
GWI have a new report – 65 pages of it – looking at the consumer trends to look out for in 2022. For those who don’t know them, GWI is a leading audience targeting company for the global marketing industry : “we show you how consumers...
In August 2021, Sirkin Research, commissioned by Adverity, surveyed 964 Marketers and Data / Business Intelligence Analysts across the United States, United Kingdom, and Germany about Marketing Analytics. The survey covered topics ranging from current capabilities,...
Getting prospects to land on your website and take action is an extremely demanding task for two reasons: Optimising your website for search engines requires a lot of resources and presents major technical challenges, as Google and its counterparts continue to update...