Everything Communicates Another great blog topic shamelessly taken and adapted from The Cog Blog. It’s a truism that everything a brand or company puts out there is in effect an ad. To quote William Randolph Hearst: “News is something somebody doesn’t want printed;...
The past 15 months have been tricky to navigate for digital advertisers. As the pandemic drove people to consume more digital content than ever and social justice movements permeated the news cycle, it became increasingly difficult to prevent ads from appearing next...
Last week saw the launch of the UK’s latest TV channel, GBNews, the brainchild of ex-News International executive Andrew Neil, funded for the most part by overseas entities. Our blog today is courtesy of Brian Jacobs, a man who knows more about media, advertising...
Especially relevant for Instagram in the beginning, hashtags started to gain more grounds on LinkedIn as well and have the same purposes and objectives as they do on all the other platforms, which are basically to: increase your content reach expand your brand...
Background Fulcrum Chambers (Fulcrum) is an international firm focused exclusively on compliance, investigations, and defence across mixed sectors globally. Determined to hit a climactic growth target through a long-term actionable plan, they consulted with Boardroom...
I was talking today with a founder who really walks the walk in terms of a truly “self-managed” company culture based on trust and transparency. We discussed among other things how it’s a shameful truth that it’s taken Covid to make many if not...
