Twitter is considering legal action against Meta over its fast-growing rival app Threads. Article from the BBC. Threads, which was launched to millions on Wednesday, is similar to Twitter and has been pitched by Meta bosses as a “friendly” alternative....
TikTok’s for teens, Facebook’s for moms, and millennials still love Insta best, right? We all know different generations use social media differently. But is it really as simple as that? Take the guesswork out of your social strategy, and learn the how and why behind...
The tech industry is still hurting. Valuations are tumbling. Layoffs abound, and venture capital deal value is down. Plus, most consumers aren’t “tech geeks,” so we have “to remind ourselves that people aren’t interested in [the] new technologies themselves....
No serious advertiser ever runs a campaign on a single communications channel. This is as true today as it ever was – every campaign uses a combination, for very good reason. The channels concerned may not all be paid advertising per se, although of course many are....
Your comprehensive rundown of essential digital usage and connectivity insights from around the world — brought to you by Meltwater and We Are Social. From social media and online audiences to advertising and ecommerce trends, get the stats you need to drive your...
Pinterest, the visual content sharing platform is on the rise in popularity again for the first time in years, but how can you actually use it as part of your wider marketing plan? Pinterest summarises itself perfectly – a visual search engine, guiding its 433...
