Especially relevant for Instagram in the beginning, hashtags started to gain more grounds on LinkedIn as well and have the same purposes and objectives as they do on all the other platforms, which are basically to: increase your content reach expand your brand...
Outgrown BNI? Chambers of Commerce not your thing? FSB a bit too faceless? Or just looking for a new business network to add to your current network(s)? This week’s blog is shameless shout-out for my own The Kensington Business Network, which is looking for new...
Background Fulcrum Chambers (Fulcrum) is an international firm focused exclusively on compliance, investigations, and defence across mixed sectors globally. Determined to hit a climactic growth target through a long-term actionable plan, they consulted with Boardroom...
Latest data from Insider Intelligence predicts that podcasting in the US will cross the $1 billion mark this year. Podcast ad spending is on track to exceed $2 billion by 2023 and growth estimates have been upped due to a 36.8% spike in spend during 2020, estimated...
Happy Bank Holiday Monday to those readers in the UK. I’m staying disciplined and getting the weekly blog out regardless of how much I’d rather be lounging around doing nothing. Let’s see how long the discipline lasts once lockdown eases and the pubs...
A really helpful and interesting report this month, for marketers like me at least, from Global Web Index. What do we know about today’s consumer? 50% research brand or products via search engines, and 41% via social networks Digital consumers have on average 3.2...
