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How To Make A Reverse Advent Calendar For Those In Need This Christmas

How To Make A Reverse Advent Calendar For Those In Need This Christmas

by Pam Vick | Dec 4, 2019 | Uncategorized

December was the busiest month for food banks last year – 186,185 three-day emergency food parcels were provided to people in crisis. Of these, 78,536 went to children. There’s another type of advent calendar which, if everyone got involved, could help...
Happy Holidays, wherever you are enjoying them!

Happy Holidays, wherever you are enjoying them!

by Pam Vick | Nov 25, 2019 | Creative Development & Advertising, Marketing Brochures & Collaterals, SMEs

 I know, I know, it’s not quite December yet but I’m so busy with client Christmas and Happy Holiday cards that I wanted to get my own message out before I forget. This year Caspia will be spending Christmas Day in Bali, Indonesia …whoop whoop!...
Hiding Likes on Instagram Could Change Influencer Marketing for the Better, Marketers Say

Hiding Likes on Instagram Could Change Influencer Marketing for the Better, Marketers Say

by Pam Vick | Nov 18, 2019 | Digital Marketing, Social Media

Really interesting article on eMarketer today. Haven’t quite made my mind up yet, would be interested in what others think – email me at pamvick@caspiaconsultancy.co.uk. If you haven’t already heard, Instagram has begun hiding ‘likes’ for select...
…….But If You Really, Really Do Need A Brochure

…….But If You Really, Really Do Need A Brochure

by Pam Vick | Nov 11, 2019 | Creative Development & Advertising, Marketing Brochures & Collaterals

“I do really, really need a brochure.” So in a previous post I explained that in my experience, most clients who ask for a brochure don’t really need one; they generally need something else. BUT if after discussion we decide that actually you DO need...
How a Virtual Assistant PA Can Change Your Life and Transform Your SME Business

How a Virtual Assistant PA Can Change Your Life and Transform Your SME Business

by Pam Vick | Oct 30, 2019 | Business Support, Entrepreneurs and Founders Tips, SMEs

Business development and marketing experts who organise SME business owners still need organising themselves…..  Once upon a time there was a marketing consultant called Pam (yes dear reader, it was me) who was a brilliant organiser. She had clear action plans...
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