by Pam Vick | Apr 6, 2024 | AI Artificial Intelligence, Business Costs & Overheads, Digital Marketing, e-commerce, e-tail, Entrepreneurs and Founders Tips, In the Boardroom, Marketing Budgets, Media Planning, Mobile Marketing, Online Marketing, SEO Search Engine Optimisation, SMEs, SMS Marketing
Google, the search engine used by more than a billion people around the world, is reported to be considering charging for premium content generated by artificial intelligence (AI). The company, owned by Alphabet Inc, is said to be revamping its business model and...
by Pam Vick | Feb 27, 2024 | Business Costs & Overheads, Consumer Trends, Digital Marketing, Non Exec Directors, Research and Trends, Social Media, White Papers & Thinkpieces
How has consumer behavior changed, and what does this mean for brands? The rising cost and prices in many sectors have a significant influence on how consumers buy and also how brands operate. People are looking for ways to save money, and the high energy prices are...