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Twitter Launches Location Spotlight to Appeal to Brick-and-Mortar Businesses

Twitter Launches Location Spotlight to Appeal to Brick-and-Mortar Businesses

by Pam Vick | Nov 22, 2022 | Digital Marketing, e-commerce, e-tail, Online Marketing, Online retail, Retail, SMEs, Social Media

Twitter is launching a “Location Spotlight” tool, which debuted broadly in August this year. The feature allows businesses with a physical location to prominently position important information on their Twitter profiles. Businesses can add details like...
Fighting the Urge to Splurge in the Cost of Living Crisis

Fighting the Urge to Splurge in the Cost of Living Crisis

by Pam Vick | Oct 4, 2022 | Business Costs & Overheads, e-tail, Research and Trends, Retail

As inflation rises, many consumers face a new dilemma: deciding where to cut back on spending. Making decisions is tough, as there’s a clear tension between wanting to go out and enjoy the post-pandemic world, and saving money by staying in. Fears about the future of...
Bricks-and-Mortar Returns With a Vengeance

Bricks-and-Mortar Returns With a Vengeance

by Pam Vick | May 10, 2022 | Business Development, e-commerce, e-tail, Online retail, Research and Trends, Retail, SMEs

Last week we looked at the continuing issues faced by the restaurant sector post Covid. This week we look at bricks-and-mortar retail. In May 2021, it was predicted by e-Marketer total retail sales around the world for that year would increase by 6.0% to just over $25...