The below posts from Linked In summarise what we are up to on October 16th. Caspia’s Pam Vick will be leading the “Funding Quality Media” workstream.

There seems to be a mounting chorus of concern about the direction of the advertising industry.
There are people who talk about it and others who aim to find solutions.

‘Advertising: Who Cares?’ was founded to do the latter and help plot a course to better advertising and an advertising industry that not only produces better ads, but provides employment with enjoyment.
For people today and especially for people tomorrow.
If you also care, join us on October 16th for our Summit where we will tell everyone what the 70 expert volunteers who have been working on this since January have come up with. We’ll have a few guest speakers, too, but be prepared to hear some big ideas about how we get advertising its mojo back.

If you listen to Tom Goodwin talking to Jon Evans on the CMO Uncensored podcast https://uncensoredcmo.com/200 and agree with what he says about marketing and advertising today, you will want to attend the Advertising: Who Cares? summit on October 16th.

You will not only discover that Tom doesn’t go far enough, you will find proposed solutions to the problems he lists.

We have over 70 highly expert people working for free on our nine work streams and you can expect some pretty smart guidance on how we make advertising better for advertisers and the public, with a better advertising industry for today’s and tomorrow’s practitioners.

Tickets are available via our website