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Office: +44 (0) 207 099 4907
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9 St Mary's Mansions
St Mary's Terrace
Pam Vick has worked at the most senior level on the client marketing side (Hertz European Marketing Director, 9 countries) as well as the agency side (Leo Burnett International, Group Director), and also as exec management team member on an online success story (StepStone.com), including successfully completing an IPO. She has also worked as an independent marketing consultant for the past 13 years.
Pam has 30 years of marketing and business development experience in total, working with major blue chip companies such as Procter & Gamble, Coca Cola, Alcatel, Perrier, Kraft General Foods, Cadbury, Sanyo, Express Newspapers, O2, Haymarket Publishing and currently works with SME companies, including start-ups, to help them develop strong business cases, build business plans and develop and grow their businesses. Pam also mentors and trains company CEOs and senior directors in business development and marketing, especially digital and online marketing, sometimes working directly for the business owner and sometimes contracted by investors.
She has been a client and understands the importance of return on marketing investment, unlike many marketing consultants who have never worked on the client side or run a business with P&L responsibility. Through her work at StepStone she also has an understanding of stakeholder and investor communications and the processes involved in raising capital and floating a company.
Clients benefit from the experience of a £200k per year marketing director - but in affordable chunks and retainer fees with no overheads, on an ongoing basis. Additionally, because Caspia as a "virtual agency" puts together a specific team for each client contract, clients are not reliant on whoever happens to be employed at any given time in terms of skillset, as is the case with most agencies.
Nor do clients pay for expensive office overheads. Pam works with a large team of over 100 experienced freelancers across all marketing disciplines so you can always be sure she will put the right team together for a specific client project.
Clients have immediate, efficient access, in one place, from a single source, to all round marketing and business development expertise - online as well as offline, all sectors, B2B and B2C, through the line marketing expertise as well as website development, TV, radio and press advertising, PR, partnership marketing, SEO, offline collateral development, plus social media marketing on Facebook, Twitter, LinkedIn, Pinterest, blogging etc.
Pam has an extensive network of useful contacts built up over 40 years in marketing and business development. She opens lots of doors and is extremely well connected.